Vogue Williams, ANOUKSA & Ingrid Hoey x DYSON AIRWRAP
Vogue Williams, Anouska & Ingrid Hoey x Dyson Airwrap
Dyson developed a completely new way to style hair with the AirWrap and The Collaborations Agency was tasked with developing and executing an online campaign to drive awareness and conversion.
We produced 4 videos with top talent Vogue Williams, Anouska and Ingrid Hoey that were shared both on their own channels and Dyson’s.
We also developed a content strategy for each to showcase the new technology and how easy it is to use at home.